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Market leadership strategies for service companies creating growth, profits and customer loyalty

Terrill, Craig

Market leadership strategies for service companies creating growth, profits and customer loyalty Craig Terrill and, Arthur Middlebrooks. - Chicago NTC Business Books 1999 - xvi, 268p., 22cm.

ISBN: 0-8442-2441-3.

Subjects--Topical Terms:
Service Industries- Marketing - Management.

Dewey Class. No.: 658.8 / T29M

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