CRM at the speed of light capturing and keeping customer in internet real time

Greenberg, Paul

CRM at the speed of light capturing and keeping customer in internet real time Customer relationship management Paul Greenberg. - New Delhi McGraw Hill c2001. - xxiii, 360p.: ill.; 23 cm.

72127821


Customer Relations - Data Processing. Customer Relations - Management Electronic Commerce. Internet Advertising.

658.834 / G76C
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