Crisis marketing when bad things happen to good companies
Marconi, Joe
Crisis marketing when bad things happen to good companies Joe Marconi. - 2nd ed. - Chicago NTC Business Books 1997 - x, 246p., 23cm.
0-8442-3237-8.
658.8 / M33C
Crisis marketing when bad things happen to good companies Joe Marconi. - 2nd ed. - Chicago NTC Business Books 1997 - x, 246p., 23cm.
0-8442-3237-8.
658.8 / M33C