Business marketing connecting strategy, relationships and learning
Dwyer, F Robert
Business marketing connecting strategy, relationships and learning F. Robert Dwyer, John F. Tanner, Jr.; F. Robert Dwyer, John F. Tanner, Jr. - 2nd ed. - New Delhi McGraw Hill Irwin 2002 - xxix, 705p.: ill.; 25cm.
0-07-112332-6.
658.8 / D97B
Business marketing connecting strategy, relationships and learning F. Robert Dwyer, John F. Tanner, Jr.; F. Robert Dwyer, John F. Tanner, Jr. - 2nd ed. - New Delhi McGraw Hill Irwin 2002 - xxix, 705p.: ill.; 25cm.
0-07-112332-6.
658.8 / D97B
