Marketing strategy a decision foucused approach
Marketing strategy a decision foucused approach
Orville C. Walker, Jr. [et. al].
- 4th ed.
- New Delhi Tata McGraw Hill 2003
- xviii, 365p., 26cm+CD-ROM.
0-07-053088-2.
658.802 / M33M
0-07-053088-2.
658.802 / M33M