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Contemporary marketing

Boone, Louis E.

Contemporary marketing Louis E. Boone, David L. Kurtz. - 10th ed.. - Fort Worth Harcourt College 2001 - (varying pagination): col. ill.; 28cm.

ISBN: 30339537

Subjects--Topical Terms:
Marketing managment.

Dewey Class. No.: 658.8 / B70C

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