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The CRM Handbook a business guide to customer relationship management

Dyche, Jill

The CRM Handbook a business guide to customer relationship management Jill Dyche. - Delhi Pearson Education 2002 - xxiv, 307p.: ill.; 24cm.

ISBN: 8178085682

Subjects--Topical Terms:
Business; Public relations.

Dewey Class. No.: 658.812 / D98C

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