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Marketing real people, real choices

Solomon, Michael R.

Marketing real people, real choices Michael R. Solomon, Elnora W. Stuart. - 3rd ed.. - Delhi Pearson Education 2003 - 650p.: ill.; 28cm.

ISBN: 8129709996

Subjects--Topical Terms:
Marketing - Management; Selling; Product management.

Dewey Class. No.: 658.8 / S61M

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