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Marketing management

Kotler, Philip

Marketing management Philip Kotler and Kevin Lane Keller. - 15th ed.. - Noida Pearson India Education Services 2021 - xxvi, 756p.; 25cm.

ISBN: 9789332557185. .- 9789332587106.

Subjects--Topical Terms:
Marketing - Management - Case studies.

Dewey Class. No.: 658.8 / K95M

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