Advertising management (Record no. 24071)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00632nam a2200181Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 241204s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 74517805 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | Jamia Hamdard |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | M30A |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Manendra Mohan |
| 245 #0 - TITLE STATEMENT | |
| Title | Advertising management |
| Remainder of title | concepts and cases |
| Statement of responsibility, etc. | Manendra Mohan. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 12th.rep. ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Tata McGrawHill Publishing Company |
| Date of publication, distribution, etc. | [n.d.] |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xi, 418p.: ill.; 24cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising - Management. |
| Topical term following geographic name entry element | Advertising - Management - Case studies. - India |
| Location of event | Advertising agencies - Management - Case studies. - India. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | General Books |
| Date last seen | Total checkouts | Full call number | Barcode | Price effective from | Koha item type | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Withdrawn status | Home library | Current library | Date acquired | Shelving location |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 04/12/2024 | 659.1 M30A | 70447 | 04/12/2024 | General Books | Dewey Decimal Classification | General Collection | HMS Central Library | HMS Central Library | 30/01/2004 | ||||||
| 04/12/2024 | 659.1 M30A | 72260 | 04/12/2024 | General Books | General Collection | HMS Central Library | HMS Central Library | 23/11/2004 | |||||||
| 04/12/2024 | 659.1 M30A | 72261 | 04/12/2024 | General Books | General Collection | HMS Central Library | HMS Central Library | 23/11/2004 | |||||||
| 04/12/2024 | 659.1 M30A | 72264 | 04/12/2024 | General Books | General Collection | HMS Central Library | HMS Central Library | 23/11/2004 | |||||||
| 04/12/2024 | 659.1 M30A | 72265 | 04/12/2024 | General Books | General Collection | HMS Central Library | HMS Central Library | 23/11/2004 | |||||||
| 04/12/2024 | 659.1 M30A | 72266 | 04/12/2024 | Reference | General Collection | HMS Central Library | HMS Central Library | 27/06/2006 | |||||||
| 18/06/2025 | 659.1 M30A | 72267 | 18/06/2025 | Text Book Collection | Dewey Decimal Classification | HMS Central Library | HMS Central Library | 18/06/2025 | Text Book Collection | ||||||
| 18/06/2025 | 659.1 M30A | 72258 | 18/06/2025 | Text Book Collection | Dewey Decimal Classification | HMS Central Library | HMS Central Library | 18/06/2025 | Text Book Collection |
