Auditing markets, products, and marketing plans (Record no. 28696)

MARC details
000 -LEADER
fixed length control field 00487nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241204s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-658-00133-7.
040 ## - CATALOGING SOURCE
Original cataloging agency Jamia Hamdard
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number P17A
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Malcolm, Jack
245 #0 - TITLE STATEMENT
Title Auditing markets, products, and marketing plans
Statement of responsibility, etc. David Parmerlee.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Chicago
Name of publisher, distributor, etc. NTC Business Books
Date of publication, distribution, etc. 2000
300 ## - PHYSICAL DESCRIPTION
Extent xii, 193p., 28cm
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title (American marketing association)
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type General Books
Holdings
Date last seen Total checkouts Full call number Barcode Price effective from Koha item type Lost status Damaged status Not for loan Collection Withdrawn status Home library Current library Date acquired
04/12/2024   658.802, P17A 79294 04/12/2024 General Books       General Collection   HMS Central Library HMS Central Library 30/01/2004
HMS Central Library, Jamia Hamdard, Hamdard Nagar, New Delhi -110062, INDIA