Normal view MARC view ISBD view

International marketing (Record no. 52265)

MARC details
000 -LEADER
fixed length control field	00602nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	241215s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780070666993
040 ## - CATALOGING SOURCE
Original cataloging agency	Jamia Hamdard
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title	English
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.848
Item number	C25I
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Cateora, Philip R.
245 #0 - TITLE STATEMENT
Title	International marketing
Statement of responsibility, etc.	Philip R. Cateora, John L. Graham, Prashant Salwan.
250 ## - EDITION STATEMENT
Edition statement	13th ed..
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New Delhi
Name of publisher, distributor, etc.	Tata McGraw
Date of publication, distribution, etc.	[n.d.]
300 ## - PHYSICAL DESCRIPTION
Extent	xxxi, 888p.: ill.; 28cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Export marketing
Topical term following geographic name entry element	International trade.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Graham, John L.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Prashant Salwan
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	General Books

Holdings
Date last seen	Total checkouts	Full call number	Barcode	Price effective from	Koha item type	Lost status	Damaged status	Not for loan	Withdrawn status	Home library	Current library	Date acquired
16/12/2024		658.848 C25I	142502	16/12/2024	General Books					HMS Central Library	HMS Central Library	04/04/2009
16/12/2024		658.848 C25I	142503	16/12/2024	General Books					HMS Central Library	HMS Central Library	04/04/2009