Marketing communications theory and practice Niraj Kumar.

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Material type: Text

TextLanguage: English Publication details: Mumbai Himalaya Publishing House 1998Description: 447p., 24cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
General Books	HMS Central Library	General Collection	658.80014 N63M (Browse shelf(Opens below))	Available		71068

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Previous	658.8 Z07M Marketing	658.80014 B63M Marketing communications	658.80014 B63M Marketing communications	658.80014 N63M Marketing communications theory and practice	658.80014 S56M Marketing communications an integrated approach	658.80014 S56M Marketing communications an integrated approach	658.800285 M28I Internet marketing a practical approach in the Indian context	Next

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