Integrated marketing communications a systems approach M. Joseph Sirgy.

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TextLanguage: English Publication details: New Jersey Prentice Hall India 1998Description: **ISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
General Books	SCLS Library	General Collection	658.802 S47I (Browse shelf(Opens below))	Available		71337

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Previous	658.802 R29I Industrial marketing analysis, planning and control	658.802 R29I Industrial marketing analysis, planning and control	658.802 S24I Integrated marketting communications	658.802 S47I Integrated marketing communications a systems approach	658.802 T20C Competative marketing strategies	658.802 W75S Services marketing	658.8020285 L60M Marketing engineering computer assisted marketing analysis and planning	Next

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