What's in a brand building brand equity through advertising John Philip Jones.

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Material type: Text

TextLanguage: English Publication details: New Delhi Tata McGrawHill Publishing Company 1998Description: xxiii, 335p., 22cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Barcode
General Books	Write the Location or Report to Head	General Collection	658.827, J57W (Browse shelf(Opens below))	Available	79042
General Books	HMS Central Library	General Collection	658.827, J57W (Browse shelf(Opens below))	Available	79043
General Books	Write the Location or Report to Head	General Collection	658.827, J57W (Browse shelf(Opens below))	Available	79044
General Books	Write the Location or Report to Head	General Collection	658.827, J57W (Browse shelf(Opens below))	Available	79045

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