Preparing the marketing plan David Parmerlee.
Material type:
TextLanguage: English Publication details: Chicago NTC Business Books 2000Description: xxiv, 223p., 30cmISBN: - 0-658-00134-5.
- 658.8 P17P
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| General Books | HMS Central Library | General Collection | 658.8, P17P (Browse shelf(Opens below)) | Available | 79298 |
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| 658.8, M33M Marketing | 658.8, M33M Marketing management an Asian perspective | 658.8, M35M Marketing an active learning approach | 658.8, P17P Preparing the marketing plan | 658.8, P41B Basic marketing a global managerial approach | 658.8, P83M Martin Pring on market momentum | 658.8, R29I Industrial marketing analysis, planning and control |
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