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Essentials of marketing research V. Kumar, David A. Aaker; George S. Day.

By: Material type: TextTextLanguage: English Publication details: New York John Wiley and Sons 1999Description: xvi, 623p.: ill.; 28cmISBN:
  • 0-471-17068-2.
DDC classification:
  • 658.83 K98E
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Holdings
Item type Current library Collection Call number Status Date due Barcode
General Books HMS Central Library General Collection 658.83 K98E (Browse shelf(Opens below)) Available 80713

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