Marketing management Michael R. Czinkota, Masaaki Kotabe; Michael R. Czinkota, Masaaki Kotabe.
Material type:
TextLanguage: English Publication details: Singapore Thomson Asia 2002Edition: 2nd edDescription: xxv, 598p.: ill.; 25cmISBN: - 981-240-366-3.
- 658.8 C99M
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
| General Books | Write the Location or Report to Head | General Collection | 658.8 C99M (Browse shelf(Opens below)) | Available | 89888 | ||
| General Books | HMS Central Library | General Collection | 658.8 C99M (Browse shelf(Opens below)) | Available | 89887 |
Browsing HMS Central Library shelves, Collection: General Collection Close shelf browser (Hides shelf browser)
| 658.8 C73S Simplicity marketing end brand complexity, clutter, and confusion | 658.8 C73S Simplicity marketing end brand complexity, clutter, and confusion | 658.8 C74C Cross- cultural marketing | 658.8 C99M Marketing management | 658.8 C99M Marketing management | 658.8 C99M Marketing management | 658.8 C99M Marketing management |
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