The Business of marketing editor, P. Rajan Varadarajan.

Material type: Text

TextLanguage: English Publication details: Delhi Jaico Publishing House 2001Description: xiv, 366p., 24cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
General Books	HMS Central Library	General Collection	658.8 V29B (Browse shelf(Opens below))	Available		89915

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Previous	658.8 T29M Market leadership strategies for service companies creating growth, profits, and customer loyalty	658.8 T29M Market leadership strategies for service companies creating growth, profits and customer loyalty	658.8 T29M Market leadership strategies for service companies creating growth, profits and customer loyalty	658.8 V29B The Business of marketing	658.8 W12F Fundamentals of services management	658.8 W13M Marketing strategy planning and implementation	658.8 W24M Marketing sales and customer services understanding the theory and practice of selling through service	Next

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