Customer relationship management integrating marketing strategy and information technology William G. Zikmund, Raymond McLeeod, Jr., Faye W. Gilbert.

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Material type: Text

TextPublication details: Singapore Wiley 2003Description: xix, 179p.; 24cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
General Books	HMS Central Library	General Collection	658.812 Z07C (Browse shelf(Opens below))	Available		122481

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