Sarwate, Dilip M. <br/><br/>
A Practical guide book to market research text and cases  with Indian sources of information 
Dilip M. Sarwate. 
 - 4th rev. ed. 
 - Pune  Everest Publishing House  1998 
 - v1; 22cm. 
<br/><br/> Contents: v.1. Marketing Management. 
<br/><br/><label>Dewey Class. No.: </label>658.83  / S16P