Gandhi, J.C. <br/><br/>
Marketing  a managerial introduction 
J.C. Gandhi. 
 - New Delhi  Tata McGrawHill Publishing Company  2000 
 - xix, 496p., 26cm. 
<br/><br/><label>ISBN: </label>0-07451642-6. 
<br/><br/><label>Dewey Class. No.: </label>658.802  / G15M