Newell, Frederick <br/><br/>
Loyalty.com  customer relationship management in the new era of internet marketing 
Frederick Newell. 
 - New York  McGraw Hill  2000 
 - xx, 325p., 23cm. 
<br/><br/><label>ISBN: </label>0-07-135775-0. 
<br/><br/><label>Dewey Class. No.: </label>658.84  / N51L