TY  - BOOK
AU  - Greenberg, Paul
TI  - CRM at the speed of light: capturing and keeping customer in internet real time
SN  - 72127821
U1  - 658.834 
PY  - 2001///
CY  - New Delhi
PB  - McGraw Hill
KW  - Customer Relations - Data Processing
KW  - Customer Relations - Management
KW  - Electronic Commerce
KW  - Internet Advertising
ER  -