Kazmi, S.H.H. <br/><br/>
Advertising and sales promotion 
S.H.H. Kazmi, Satish K. Batra. 
 - New Delhi  Excel Books  2001 
 - 579p.: ill.; 24cm. 
<br/><br/><label>ISBN: </label>81-7446-259-7. 
<br/><br/><label>Dewey Class. No.: </label>659.157  / K14A