Velayudhan, Sanal Kumar <br/><br/>
Rural marketing  targeting the non - urban consumer 
Sanal Kumar Velayudhan. 
 - New Delhi  Response Books  2002 
 - 196p., 22cm. 
<br/><br/><label>ISBN: </label>81 - 7829 - 051 - 0. 
<br/><br/><label>Dewey Class. No.: </label>658.8103  / V38R