TY  - BOOK
AU  - Bickerton, Pauline
AU  - Bickerton, Matthew
AU  - Pardesi, Upkar
TI  - Cybermarketing: how to use the internet to market your goods and services
SN  - 750647043
U1  - 658.84 
PY  - 2002///
CY  - New Delhi
PB  - Butterworth Heinemann
KW  - Internet Marketing
KW  - Electronic Commerce
KW  - Internet Advertising
KW  - Marketing - Data Processing
N1  - Published in association with the Chartered Institute of Marketing. Includes bibliographical references and index
ER  -