TY  - BOOK
AU  - Armstrong, Gary
AU  - Kotler, Philip
TI  - Marketing: an introduction
SN  - 130351334
U1  - 658.8 
PY  - 2003///
CY  - New Jersey
PB  - PrenticeHall of India
KW  - Sales Management
KW  - Marketing
N1  - Introduction bibliographical references and index
ER  -