Stone, Bob <br/><br/>
Successful direct marketing methods 
Bob Stone and Ron, Jacobs; Bob Stone and Ron, Jacobs. 
 - 7th ed. 
 - New Delhi  McGraw Hill  2001 
 - xxviii, 577p.: ill.; 24cm. 
<br/><br/><label>ISBN: </label>0-658-00145-0. 
<br/><br/><label>Dewey Class. No.: </label>658.84  / S83S