Kotler, Philip <br/><br/>
Kotler on marketing  how to create, win and dominate market 
Philip Kotler. 
 - New York  Free Press  1999 
 - xiv, 257p., 22cm. 
<br/><br/><label>ISBN: </label>0-684-85033-8. 
<br/><br/><label>Dewey Class. No.: </label>658.8  / K95K