TY  - BOOK
AU  - Arya, P. P.
AU  - Yesh Pal
TI  - Research methodology in management: theory and case studies
SN  - 8176293407
U1  - 658.0072 
PY  - 2001///
CY  - New Delhi
PB  - Deep and Deep pub.
KW  - Research - Methodology
KW  - Management - Research - Methodology
KW  - Marketing research
KW  - Research - Statistical methods
ER  -