Strauss, Steven D <br/><br/>
The Big idea  how business innovators get great ideas to market 
Steven D., Strauss. 
 - Chicago  Dearborn  2002 
 - x, 229p., 23cm. 
<br/><br/><label>ISBN: </label>0-7931-4837-5. 
<br/><br/><label>Dewey Class. No.: </label>658.575  / S88B