Dyche, Jill <br/><br/>
The CRM Handbook  a business guide to customer relationship management 
Jill Dyche. 
 - Delhi  Pearson Education  2002 
 - xxiv, 307p.: ill.; 24cm. 
<br/><br/><label>ISBN: </label>8178085682 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business; Public relations.
<br/><br/><label>Dewey Class. No.: </label>658.812  / D98C