Worsam, Mike <br/><br/>
Marketing in management  basic principles 
Mike Worsam, D. Berkeley Wright. 
 - London  Pitman  1995 
 - xiv, 594p.; 24cm. 
<br/><br/><label>ISBN: </label>273607367 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management Product Management  Business Logistics. 
<br/><br/><label>Dewey Class. No.: </label>658.802  / K83M