Harris, Godfrey <br/><br/>
The Hottest ideas in word of mouth advertising  what works, what doesn't, what's fake, and why 
Godfrey Harris. 
 - New Delhi  Viva Books  2005 
 - 260p.; 22cm. 
<br/><br/><label>ISBN: </label>817649965X. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial propeganda; Public relations.
<br/><br/><label>Dewey Class. No.: </label>659.15  / H34H