Solomon, Michael R. <br/><br/>
Marketing  real people, real choices 
Michael R. Solomon, Elnora W. Stuart. 
 - 3rd ed.. 
 - Delhi  Pearson Education  2003 
 - 650p.: ill.; 28cm. 
<br/><br/><label>ISBN: </label>8129709996 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing - Management; Selling; Product management.
<br/><br/><label>Dewey Class. No.: </label>658.8  / S61M