TY  - BOOK
AU  - Simchi-Levi, David
TI  - Designing and managing the supply chain: concepts, strategies, and case studies
SN  - 9780070666986
U1  - 658.7 
PY  - 2008///
CY  - New Delhi
PB  - Tata McGraw Hill
KW  - Marketing
KW  - Distribution channels
N1  - Bibliography p.511-19
ER  -