Marketing research 
David A. Aaker...[et.al.]. 
 - New Delhi  Wiley India  2019 
 - xvii, 610p.; 28cm. 
<br/><br/><label>ISBN: </label>9788126577125 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Research.
<br/><br/><label>Dewey Class. No.: </label>658.83  / M33M