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81.
Fundamentals of marketing William J. Stanton, Michael J. Etzel, Bruce J. Walker. by Series: (McGraw-Hill series in marketing
Edition: 10th. International ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York McGraw Hill Book [n.d.]
Availability: Items available for loan: HMS Central Library (10)Call number: 658.8 S68F, ... Items available for reference: HMS Central Library: Not for loan (2)Call number: 658.8 S68F, ...

82.
Marketing research an applied approach. Thomas C. Kinnear, James R. Taylor. by
Edition: 5th. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York McGraw Hill Book [n.d.]
Availability: Items available for loan: HMS Central Library (1)Call number: 658.83 K71M. Items available for reference: HMS Central Library: Not for loan (1)Call number: 658.83 K71M.

83.
Marketing communications Jim Blythe. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Harlow, England Financial Timesn 2000
Availability: Items available for reference: HMS Central Library: Not for loan (1)Call number: 658.45 B63M20.

84.
Strategic marketing management planning, implementation, and control Richard M.S. Wilson and Colin Gilligan. by
Edition: 2nd. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Viva Books 2001
Availability: Items available for loan: HMS Central Library (5)Call number: 658.8 W59S20, ...

85.
Marketing research S.L. Gupta. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Excel Books 2000
Availability: Items available for loan: HMS Central Library (1)Call number: 658.83 G96M20.

86.
Marketing models Gary L. Lilien, Philip Kotler, K. Sridhar Moorthy. by Series: (Eastern economy edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice Hall of India 1999
Availability: Items available for loan: HMS Central Library (1)Call number: 658.801 L60M20.

87.
International business environment and management V.K. Bhalla, S. Shivaramu. by
Edition: 3rd. rev. and enl. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Anmol Publications 2000
Availability: Items available for loan: HMS Central Library (1)Call number: 658.848 B51I20.

88.
Marketing research G.C. Beri. by
Edition: 3rd.ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Tata McGrawHill Publishing Company [n.d.]
Availability: Items available for reference: HMS Central Library: Not for loan (1)Call number: 658.83 B48M.

89.
Brand positioning strategies for competitive advantage Subroto Sengupta. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Tata McGrawHill Publishing Company c1990
Availability: Items available for loan: HMS Central Library (1)Call number: 658.827 S28B20.

90.
Marketing management by Philip kotler. by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice Hall India 1999
Availability: Items available for loan: HMS Central Library (1)Call number: 658.8 K95M.

91.
Marketing channels Louis W. Stern, Adel I. el-Ansary, Anne T. Coughlan by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice-Hall of India 1996
Availability: Items available for loan: HMS Central Library (1)Call number: 658.84 S76M19.

92.
Marketing research measurement and method; a text with cases Donald S. Tull, Del I. Hawkins. by Series: (Eastern economy edition
Edition: 6th. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice Hall India [n.d.]
Availability: Items available for loan: HMS Central Library (1)Call number: 658.83 T86M20.

93.
Principles of marketing Philip Kotler, Gary Armstrong. by
Edition: 8th. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice Hall India [n.d.]
Availability: Items available for loan: HMS Central Library (1)Call number: 658.8 K95P20.

94.
Marketing research text, applications and case studies Ramanuj Majumdar. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi New Age International 1999
Availability: Items available for loan: HMS Central Library (1)Call number: 658.83, M28M.

95.
Marketing research text and cases Harper W. Boyd, Ralph Westfall and; Stanley F. Stasch. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Delhi All India Traveller 1996
Availability: Items available for loan: HMS Central Library (1)Call number: 658.83, B75M.

96.
Marketing research text and cases Harper W. Boyd Jr., Ralph Westfall, Stanley F. Stasch. by
Edition: 7th. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Delhi All India Traveller 1999
Availability: Items available for reference: HMS Central Library: Not for loan (1)Call number: 658.83 B75M20.

97.
Marketing research text and cases Harper W. Boyd Jr., Ralph Westfall, Stanley F. Stasch. by
Edition: 7th. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: Delhi All India Traveller 1999
Availability: Items available for reference: HMS Central Library: Not for loan (1)Call number: 658.83 B75M20.

98.
The Essence of marketing research= Essence of marketing research. Peter M. Chisnall; series editor Adrian Buckley. by Series: (Eastern economy edition.)
Edition: 4th Indian rep. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice Hall India [n.d.]
Availability: Items available for loan: HMS Central Library (1)Call number: 658.83 C34E20.

99.
The Essence of marketing research= Essence of marketing research. Peter M. Chisnall; series editor Adrian Buckley. by Series: (Eastern economy edition.)
Edition: 4th Indian rep. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New Delhi Prentice Hall India [n.d.]
Availability: Items available for loan: HMS Central Library (2)Call number: 658.83 C34E20, ...

100.
Marketing research David A. Aeker, V. Kumar, George S. Day. by
Edition: 6th. ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Language: English
Publication details: New York John Wiley and Sons c1998
Availability: Items available for loan: HMS Central Library (1)Call number: 658.83 A11M20.

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