000 | 00606nam a2200193Ia 4500 | ||
---|---|---|---|
008 | 241204s9999 xx 000 0 und d | ||
020 | _a8129702541 | ||
040 | _aJamia Hamdard | ||
041 | _aEnglish | ||
082 |
_a658.827 _bK24S |
||
100 | _aColeman, Ron | ||
245 | 0 |
_aStrategic brand management _bbuilding, measuring, and managing brand equity _cKevin Lane Keller. |
|
250 | _a2nd. ed. | ||
260 |
_aDelhi _bPearson Education Asia _c2003 |
||
300 | _a816p.: ill.; 24cm | ||
440 | _a (Low price edition. | ||
650 |
_aBranding (Marketing) _bBrand name products - Management. |
||
942 | _cBK | ||
999 |
_c24832 _d24832 |