000 00674nam a2200205Ia 4500
008 241204s9999 xx 000 0 und d
020 _a8120314751
040 _aJamia Hamdard
041 _aEnglish
082 _a658.801
_bL60M
100 _aGupta, S.L.
245 0 _aMarketing models
_cGary L. Lilien, Philip Kotler, K. Sridhar Moorthy.
260 _aNew Delhi
_bPrentice Hall of India
_c1999
300 _axv, 803p.: ill.; 25 cm
440 _a (Eastern economy edition.
650 _aMarketing - Management.
_bMarketing - Mathematical models.
_cConsumer behavior - Mathematical models.
700 _aKotler, Philip.
700 _aMoorthy, K. Sridhar.
942 _cBK
999 _c28987
_d28987