000 00842nam a2200217Ia 4500
008 241209s9999 xx 000 0 und d
020 _a750647043
040 _aJamia Hamdard
041 _aEnglish
082 _a658.84
_bB52C
100 _aBickerton, Pauline
245 0 _aCybermarketing
_bhow to use the internet to market your goods and services
_cPauline Bickerton, Matthew Bickerton and Upkar Pardesi.
250 _a2nd. ed..
260 _aNew Delhi
_bButterworth Heinemann
_cc2002.
300 _axvi, 355p.; 24 cm.
500 _aPublished in association with the Chartered Institute of Marketing. Includes bibliographical references and index.
650 _aInternet Marketing
_bElectronic Commerce
_cInternet Advertising.
_dMarketing - Data Processing.
700 _aBickerton, Matthew
700 _aPardesi, Upkar
942 _cBK
999 _c31808
_d31808