000 00510nam a2200157Ia 4500
008 241209s9999 xx 000 0 und d
020 _a0 - 7615 - 3694 - 9.
040 _aJamia Hamdard
041 _aEnglish
082 _a658.827
_bR13P
100 _aRagas, Matthews W.
245 4 _aThe Power of cult branding
_bHow 9 magnetic brands turned customers into loyal followers
_cMatthew W. Ragas, Bolivar J. Bueno.
260 _aCalifornia
_bPrime Publishing
_c2002
300 _axliv, 178p., 24cm.
942 _cBK
999 _c32866
_d32866