000 00488nam a2200169Ia 4500
008 241210s9999 xx 000 0 und d
020 _a0-03-021114-x.
040 _aJamia Hamdard
041 _aEnglish
082 _a659.1
_bP15A
100 _aParente, Donald
245 0 _aAdvertising compaign strategy
_ba guide to marketing communication plans
_cDonald Parente.
250 _a2nd ed.
260 _aAustralia
_bSouth Western
_c2000
300 _axxi, 371p.: ill.; 24cm.
942 _cBK
999 _c39744
_d39744