000 00496nam a2200169Ia 4500
008 241210s9999 xx 000 0 und d
020 _a0-07-120705-8.
040 _aJamia Hamdard
041 _aEnglish
082 _a658.84
_bP33M
100 _aPelton, Lou E
245 0 _aMarketing channels
_ba relationship management approach
_cLou E. Pelton, David Strutton; James R. Lumpkin.
250 _a2nd ed.
260 _aNew Delhi
_bMcGraw Hill
_c2002
300 _axxvi, 514p., 24cm.
942 _cBK
999 _c39935
_d39935