000 | 00423nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 241212s9999 xx 000 0 und d | ||
020 | _a8124204470 | ||
082 |
_a658.8 _bL17S |
||
100 | _aLancaster, Geoff | ||
245 | 0 |
_aStrategic marketing planning and evaluation _cGeoff Lancaster, Laster Massingham. |
|
260 |
_aNew Delhi _bCrest _c2004 |
||
300 | _a187p.; 23cm. | ||
650 | _aMarketing. | ||
700 | _aMassingham, Laster | ||
999 |
_c43072 _d43072 |