000 00450nam a2200133Ia 4500
008 241212s9999 xx 000 0 und d
020 _a471897442
082 _a658.48
_bM12I
100 _aMcAuley, Andrew
245 0 _aInternational marketing
_bconsuming globally, thinking locally
_cAndrew McAuley.
260 _aChichester
_bJohn Wiley
_c2001
300 _ax, 337p.; 24cm.
650 _aExport marketing; International economic relations; Globalization.
999 _c44188
_d44188