| 000 | 00455nam a2200133Ia 4500 | ||
|---|---|---|---|
| 008 | 241212s9999 xx 000 0 und d | ||
| 020 | _a333987322 | ||
| 082 |
_a658.8 _bR42R |
||
| 245 | 4 |
_aThe Rhetoric and reality of marketing _ban international managerial approach _cedited by Philip J. Kitchen. |
|
| 260 |
_aHampshire _bPalgrave Macmillan _c2003 |
||
| 300 | _axix, 202p.; 22cm. | ||
| 650 | _aMarketing - Management; Marketing. | ||
| 700 | _aKitchen, Philip J | ||
| 999 |
_c44383 _d44383 |
||