| 000 | 00434nam a2200133Ia 4500 | ||
|---|---|---|---|
| 008 | 241212s9999 xx 000 0 und d | ||
| 020 | _a70590192 | ||
| 082 |
_a658.8 _bK73L |
||
| 100 | _aKirk, Bradford C. | ||
| 245 | 0 |
_aLessons from a chief marketing officer _bwhat it takes to win in consumer marketing _cBradford C. Kirk. |
|
| 260 |
_aNew Delhi _bTata McGrawHill _c2003 |
||
| 300 | _axii, 243p.; 22cm. | ||
| 650 | _aMarketing management. | ||
| 999 |
_c44814 _d44814 |
||