| 000 | 00493nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 241212s9999 xx 000 0 und d | ||
| 020 | _a8175542888 | ||
| 082 |
_a658.80014 _bS56M |
||
| 100 | _aSmith, P.R. | ||
| 245 | 0 |
_aMarketing communications _ban integrated approach _cP.R. Smith and Jonathan Taylor. |
|
| 250 | _a4th ed.. | ||
| 260 |
_aNew Delhi _bKogan Page. _c[n.d.] |
||
| 300 | _axvi, 696p.: ill.; 24cm. | ||
| 650 | _aMarketing; Communication in marketing. | ||
| 700 | _aTaylor, Jonathan | ||
| 999 |
_c44927 _d44927 |
||